設計思維從不淨止在「紙上談兵」、「憑空想像」去實現創新。我們如何在應對全球議題時活用這套手法,讓年青一輩發揮創意令更多受眾關注?
仁人學社獲中文大學社會責任及可持續發展處 CUHK Social Responsibility & Sustainable Development 邀請擔任「消除貧窮.零飢世代」計劃的設計思維培訓伙伴,以可持續發展目標「免貧窮」及「寧飢餓」為題,引導來自不同中學的隊伍創作每隊七條Instagram Reels短片,吸引師生關注議題在香港的現況,構思可行的解決方案。
小隊們掌握設計思維對定義問題及從用戶角度思考的重要性,在短片中為貧窮下定義,設定故事主人翁(貧窮人士)的身世背景,並以不同風格的拍攝手法吸引觀眾追看。放映期間,不少小隊的作品引起校園對議題的熱烈討論;有小隊分享在製作期間時有設身處地的體悟,反思個人應對議題的束手無策,轉而透過短片情節,加深觀眾判斷主角痛點的觸覺。
創新既要活現,亦寄望帶來改變。我們樂見計劃不止提升社會對議題的關注,更重要是從過程中讓參與的年青人學會以人為本的同理心思維,重新定義問題根源及用戶痛點,感受解決議題的逼切性。
有關計劃資料及影片展演,可查閱:https://designthinking2023.mocc.cuhk.edu.hk/
Design Thinking is never abstract concepts but concrete actions in achieving innovation. As practitioners of Design Thinking, how can we utilize this approach when addressing global issues to empower youths to unleash their creativity and attract more attention from our younger generation?
EFG collaborated with the Social Responsibility and Sustainable Development Office of the Chinese University of Hong Kong as the Design Thinking Training Partner for Design Thinking Summer 2023: ‘Poverty Behind the Lens’ REELS Challenge. With the SDGs “No Poverty” and “Zero Hunger” as the themes, secondary school teams are guided to create Instagram Reels to capture the attention of teachers and students on the current situation of the social issues in Hong Kong, and brainstorm innovative solutions.
Check out the program and the students’ reels on https://designthinking2023.mocc.cuhk.edu.hk/